Turnaround times by project type
The number that matters to you is the one you can safely repeat to a client. These are the ranges we work to, all measured from the point a complete brief is with us rather than from first conversation.
- Standard four to five page theme build: 48 to 72 hours
- Larger marketing site with custom templates: several days to a week and a half
- Custom plugin or bespoke functionality: quoted individually, always with a fixed date
- Migration or rescue of an inherited site: audit first, then a date once we know what is there
- WooCommerce store build: longer again, driven by catalogue size and payment requirements
Two things move these dates in practice, and neither is development speed. Content arriving late is the first. A client changing their mind about something structural after build has started is the second. Both are normal, and neither is a problem as long as you hear about the impact before your client does.
How handoff works
Handover is where white label arrangements quietly fail. A site gets delivered, the agency presents it, and three weeks later the client asks a question nobody at the agency can answer because everything lives in the head of a developer they have never met.
So you receive more than a login. You get the staging environment and full credentials, documentation written for someone who was not present during the build, notes on any non-obvious decision and why it was made, and a walkthrough of anything custom if your team wants one. Repository history and file naming follow your conventions rather than ours.
The test we apply: if this partnership ended tomorrow, could your team maintain the site without calling us? If not, the handover is not finished.