Notes on Technical Delivery
Writing for agency founders and delivery leads on web development, integrations, automation and AI-enabled work.
Latest Articles
Voice search optimisation: what actually changes on your website
Most advice on this topic is built on a prediction that never came true. Here is what voice and AI assistants really do to a website, and the technical work that genuinely moves the needle.
27 August 2026 · 5 min read →
What is white label web development?
One company builds the website, another puts its name on it. Here is how the arrangement actually works, what varies between providers, and where it tends to go wrong.
24 August 2026 · 5 min read →
How to choose a white label web development partner
Most selection advice tells you to check portfolios and read reviews. Here are the questions that actually predict whether a partnership will survive its first difficult project.
24 August 2026 · 5 min read →
What agencies should ask before signing a white label development agreement
The clauses that matter are rarely the ones agencies negotiate hardest. A practical checklist covering client protection, code ownership, liability and what happens when the relationship ends.
24 August 2026 · 5 min read →
How to verify a white label development team's credentials
Portfolios can be borrowed and reviews can be bought. A practical guide to checking whether a development team is what it says it is, before you attach your agency's name to their work.
24 August 2026 · 5 min read →
In-house developers vs. white label development: the real cost comparison
A salary is not the cost of a developer. A worked comparison of what an in-house hire actually costs an agency per productive hour, and when a partner is genuinely cheaper.
24 August 2026 · 5 min read →
How much margin do agencies make on white label web development?
There is no single honest answer, but there is a reliable way to work out your own. How white label margin is actually structured, what erodes it, and where agencies leave money behind.
24 August 2026 · 5 min read →